Nov. 10, 2022 · 5 minutes
Companies are increasingly forced to use CRM systems in order to have a good business relationship with their customers and gain their customer loyalty. The profitability of the companies that can achieve these goals increases. Today, there are many platforms in the market that offer different CRM solutions. These platforms differ from each other with some features such as installation speed, ease of use and degree of compatibility. Click here for more information about CRM (customer relationship management).
As a second criteria, let's compare cost policies. Each CRM servicer provides flexibility with different packages. If we want to examine the packages, offered by the 4 companies we have discussed, we can see that the companies offer their services in 4 different common categories:
Zoho offers services for up to 3 users free of charge and then requests a standard package of $ 12 per user. Insightly allows up to 2 users free of charge while “Plus Plan” is required to be paid $ 29 per user. In Salesforce, $ 25 per user is paid monthly in the start-up package, which includes basic services such as task management.
If professional packages are examined, Zoho demand $ 20, Salesforce $ 75, Insightly $ 49 per user for annual payments. Hubspot offers all CRM services free of charge to users. A general table of all packages is as follows.
Insightly CRM Price
HubSpot CRM Price
Salesforce CRM Price
ZOHO CRM Price
Hubspot's free CRM service’s scope is very narrow. Hubspot also provides services to its customers through different price policies with its solutions in different areas such as marketing, sales and content management system.
As a final criteria, we will examine the features of CRM software, and these features are determined by selecting the extra features of CRM platforms, not all of them already included.
1. Multi-currency support
2. 24 hours a day support
3. Telephone Support for Tax Issues
When all these criteria are considered, Zoho can be used by companies that do not need efficiency in their company processes since it is at the lowest price level that can be purchased. For the professional company processes, SalesForce has the best service, the best mobile application and at the middle level price. It will be more profitable for you to increase the budget you allocate to CRM software because a dollar spent in CRM software has an average of 8.71 dollars return. Based on this rate, it makes sense that your company invests in CRM platform, since its profit rate is 871%.
Today, the most popular CRM platform belongs to SalesForce. You can find detailed answers to your questions about “What is SalesForce?” and “What are the features of Salesforce? in our blog post.