Real Estate Development / Contractor CRM
When which unit is on option and which is sold lives in each salesperson's own list, the same unit gets pitched to two different customers; and the buyer whose instalment is overdue only surfaces in the end-of-month statement.
Whether a unit is available, on option or sold is a field on the unit's own record — as is who holds the option and since when. Down payment and instalments sit line by line under the sale record.
- Keep projects, blocks and units on one screen together with their available, on option and sold statuses
- Segment prospective buyers by budget, location and unit type preference
- Keep down payment and instalment lines with their due dates; let overdue ones drop onto a list, and tie the late-payment reminder to that list as a rule
- Watch which salesperson ran how many tours and closed how many sales from a live dashboard
- Let your whole sales team answer customers over a single WhatsApp number
| Project and Unit Management | A unit is a record, tied to a block and the block to a project; available/on option/sold is a field, and stock is read from the list of that field. |
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| Unit Type Preference Matching | A prospective buyer's budget, preferred floor and unit type are fields on the prospect record; when a unit whose option has lapsed goes back on sale, prospects matching those fields are filtered and a contact task falls to their consultant. |
| Payment Plan Tracking | Down payment and instalments sit line by line under the sale record; a line past its due date drops onto a list, and the notification task is tied to that. |
| Sales Team Performance | Tour and sale records carry a representative field; who ran how many tours and closed how many sales is read from the dashboard of that field. |
| Key Handover Report | The handover of a unit is a report tied to the sale record; the handover date, the snag list the buyer dictates and the person handing over the keys sit in fields, and the person taking delivery signs on the signature screen in the mobile app. |
What sets the pace of sales on a project is not stock, it is the option period. A unit sits on option for a few days, the buyer does not decide, but it still shows as reserved on the list; meanwhile a second buyer with the down payment ready goes to another project.
In Rapitek CRM the unit record and the buyer record sit side by side, so who holds the option and since when is information the whole team can see. The payment plan is tied to that unit too; an overdue instalment line drops onto a list, and the salesperson concerned learns of it from that list without looking at a separate spreadsheet.
